Karachi: Furthering the vision of the Government of Pakistan & the State Bank of Pakistan to facilitate the construction and housing sector, Bank Alfalah and Zameen.com signed a Memorandum of Understanding (MoU) to bring greater convenience and easier access to customers across the country.
The agreement enables Bank Alfalah and Zameen.com to extend their
reach to a larger digital audience and potential buyers, and provide a platform
with various home financing solutions. Both organizations will also use their
resources and footprint to educate customers and developers on mortgage
consumer finance and developer finance options offered by Bank Alfalah.
This agreement
was signed in a ceremony in presence of Mr. Atif Bajwa Chief Executive Officer
(CEO), Ms. Mehreen Ahmed- Group Head Retail Banking and Mr. Syed Muhammad Asif-
Head of Consumer Finance from Bank Alfalah. Mr. Zeeshan Ali Khan CEO &
Founder, Mr. Ahmed Bhatti- Country Head and Mr. Shuja Ullah Khan- Senior
Director represented Zameen.com.
CEO of Bank
Alfalah, Atif Bajwa commended the association between the two organizations and
said, “Bank Alfalah has been a key player in the home financing industry for
many years, and we welcome the partnership with Zameen.com to bring our
products within reach of a wider market. The Government of Pakistan and the
State Bank of Pakistan have been keen on reviving the construction and housing
industry, and this is the right time to educate our customers on the diverse
range of flexible financing solutions that they can avail.”
CEO
Zameen.com Zeeshan Ali Khan welcomed the agreement, noting it to be a
significant development for both the Banking and Real Estate sector. “With Bank
Alfalah’s partnership, we will continue our endeavours to support consumers and
uplift the country’s construction industry,” he stated.
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